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PMG Members

Design Consumer Experiences. Tell Powerful Stories

Guides/Reports
Demographics, statistics, and clinical data do not translate into a thorough understanding of an individual’s needs and motivation.
PMG Members

Business Intelligence Report | Coexisting with COVID-19: The Road Ahead for Health Innovation

With another year of pandemic experience behind them, hospitals and health systems are innovating as never before. The demonstrated ability of care providers to consider new ideas, try new methods and remain nimble bodes well for the near and long term as business models continue to undergo rapid change. At the same time, the field continues to suffer financially — from rising costs, workforce fatigue and turnover.

The Buzz from the 2023 AHA Leadership Summit

Here’s what experts say health systems will need to do to build a future-ready workforce, achieve health equity goals and deliver care closer to home.

5 Insights from the AHA Leadership Summit

How to plan, execute and accelerate redesigned health care dominated discussions at the recent AHA Leadership Summit in Seattle, as hospital and health system leaders, retail care providers, innovators and entrepreneurs came together to assess what’s next for the field.

Humana Plans Primary Care Expansion in Medically Underserved Areas

Humana states it will operate up to 260 CenterWell or Conviva care centers in medically underserved areas by year end. The insurer, which now operates 200 primary care clinics in nine states, plans to expand into Texas, Oklahoma and Arizona.

4 Ways Hospitals Can Reshape Their Future

The recently released AHA 2023 Environmental Scan provides a data and analysis snapshot of where the health care field has been and where it’s headed to help executives plot their path forward.
Public

AHA Statement to Senate Committee on Aging Hearing on Health Care Services

AHA shares the hospital field’s comments on how to reduce health care costs for seniors.

Senate committee holds hearing on shoppable services 

The AHA provided a statement for a Senate Special Committee on Aging hearing today on shoppable services that improve health outcomes and lower costs.